STYLISH, HIGHLY CUSTOM COLOR IS
Just an Appointment Away
Alkali hairstylists are highly skilled in precision cutting and beautiful, detailed blowouts. As advocates for continual education, each of our stylists go through intensive in-house training and have fully paid opportunities to enhance their craft and learn new techniques from world-renowned educators.
Our philosophy is simple. We want you to love your hair. To show you just how much we mean it, we have a special offer just for you!
336-724-1453
407 West End Blvd | Winston Salem, NC
Save 50% on your color service with any Alkali stylist if you book in March or April
Discount applied at checkout. Please show the front desk your offer text. Valid only for the recipient.
A "Shade" Above the Rest
Your hair is one of the first things people notice about you. It leaves a lasting first impression and has dramatic effects on your confidence and self esteem. That's why, along with the art of hair coloring, Alkali stylists are trained to provide you with a color and style that flatters your skin's undertone, personality, and lifestyle—all while keeping your hair healthy—so you can be the best version of yourself.
A Luxurious Experience
At Alkali, you can expect a luxurious experience and a welcoming, but professional atmosphere. Our team is here to pamper you, make you feel valued, and to make you look incredible. You'll enjoy private stations and true one-on-one time with your stylist. We never wrap appointments, so you never have to worry about someone being "crammed" between your color appointment.
Concierge-Style Service
We have a fully staffed, professionally trained front desk team who treats you with beverages during your visit, offers concierge-style service for rebooking, stylist-recommended product assistance, is here to help keep appointment times running smoothly, and are happy to help you with anything you need. They are also provided with and trained on state-of-the-art technology to give you the best experience possible during your visit and while managing your appointments from home.
Comprehensive Consultations & Color Plan
At the start of each color appointment, your colorist will go over any previous consults, your hair goals, your lifestyle and maintenance habits, and your desired look to ensure your color remains beautiful and vibrant between visits.
Maintenance & Color Plan
Our colorists are trained to provide honest maintenance plans that complement your budget and your desired look. For example, you should never have to deal with shadow roots if that's not what you want. Many clients are surprised to learn that there are maintenance services that can extend the time between a full color service, rather than having to live with root regrowth for 12 or more weeks to help accommodate budget. A glaze or color touch up costs much less and is designed to keep your color looking gorgeous until your next full service visit.
Budget
Our stylists are always open to talk with you about your budget. Don't be shy or feel awkward about it. If we don't know your budget concerns, we can't help as well as we are able. Our goal is to keep your hair looking amazing at all times, and there are ways we can help you meet your budget, including recommending a lower level stylist for maintenance visits in between your full service visits with your regular stylist. This is where you'll find our team values incredibly valuable. We can also recommend products that help extend the life of your color. We're here to help you however we can!
Innovation & Technique
Alkali is always on the cutting edge when it comes to color trends and techniques. Our stylists are strongly encouraged to stay up to date with current trends and new coloring techniques to ensure you always have a stylish look that fits you and your lifestyle.
2026 Color Trends
Have you had a root smudge or "lived-in color" for years? Did you know that this trend is shifting and becoming less popular? While a nice low maintenance look, many are turning away from it due to its "hidden costs" as the initial application is time-consuming and expensive. Furthermore, if you choose lived in color just to stretch out your time between color visits, you're likely paying that same high cost every time you go, rather than spacing it out with maintenance visits, while also dealing with dullness, brassiness, and faded-looking color. Here's what's in style for 2026:
Low-Contrast Balayage
This color technique is trending big this year thanks to it having a diffused root and subtle but beautiful ribbon-like strands of hair just one to two shades lighter than your base color. This gives you incredible movement, dimension and brightness around your face, and minimal upkeep. A simple glaze between color appointments and a quality color protectant shampoo will keep this look fresh and glossy.
Brown Butter Blonde
Consider this style an "effortless blonde" thanks to the warmer highlights that provide a more natural looking, but radiant tone. Brown butter blonde is also super easy to maintain, requiring a simple glaze between color visits to keep looking spectacular.
Glossed Chestnut
For darker colors a glossy chestnut is all the rage. This color technique provides multidimensional brunette tones that offer a beautiful balance of shine and warmth. This color is rich and vibrant so it never looks "flat," and it also gives your hair a healthy, reflective look.
Premium Products
Alkali carries the best hair care products on the market. Each line we carry was thoughtfully chosen based on performance, highest-quality ingredients, and their alignment with our core values and mission. Our hair care lines include Oribe, Davines, and Back of Bottle.
Our Values & Culture
Our Values
We're committed to recycling our beauty waste, giving back to our community, and paying our staff what they're worth. We actively support our local schools and organizations and marginalized communities through raffles, cut-a-thons, fundraisers, and more. Supporting Alkali truly supports and empowers our community.
Our Culture
At Alkali, you’re a guest of the salon, not just your stylist. Our team culture makes it easy and judgment-free to see a different stylist if your needs or budget change.
Save 50% on your hair color service with any Alkali stylist if you book in March or April
Discount applied at checkout. Please show the front desk your offer text. Valid only for the recipient.
336-724-1453
407 West End Blvd | Winston Salem, NC 27101 | 336-724-1453